AVP Marketing Analytics (3695) in Dallas, TX at Mr. Cooper

Date Posted: 7/26/2018

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Dallas, TX
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    7/26/2018

Job Description



Ready to be a Cooper too? This might just be right up your alley!



ESSENTIAL JOB FUNCTIONS

  • Provide cost-benefit analysis, market sizing, forecasts and budget reporting for all programs and channels.
  • Partner with marketing program managers to constantly optimize targeting, segmentation, offers, touchpoints, campaigns.
  • Actively monitor, analyze and report on marketing campaign performance.
  • Manage daily-weekly-monthly reporting to bring trends, challenges, and recommendations to senior management.
  • Identifies opportunities to use data to develop new strategies and improve business performance
  • Utilize knowledge of mathematical modeling and other optimization methods to perform quantitative and qualitative data analysis
  • Leverage internal and external statistical modeling team to enhance campaign performance
  • Identifies and implements process, data, and reporting improvements for the organization
  • Connect and optimize mass media, direct to customer, and online marketing efforts via attribution and reporting.
  • Manage a team of analysts

    EDUCATION / EXPERIENCE REQUIREMENTS 

  • Ability to think strategically, but also have exceptional attention to detail in execution. Ability and willingness to be a hands-on leader.
  • Results-driven with very strong ability to analyze quantitative data.  Ability to connect dots and play in white space
  • Strong team player with ability to develop effective working relationships across organization
  • Minimum seven years professional experience
  • BA in Management Information System, Applied Mathematics or business required, Master’s degree preferred
  • Demonstrated top performance in prior roles, with a clear track record of success and increasing levels of responsibility.
  • Expert level at SAS, SQL, Excel, PowerPoint
  • Excellent working knowledge with databases
  • Expertise with Google Analytics a plus


Job Requisition ID:

3695

Job Category:

Marketing & Communications

Primary Location City:

Dallas

Primary Location Region:

Texas

Primary Location Postal Code:

75019

Primary Location Country:

United States of America

Posting Organization:

Mr. Cooper

Line of Business:

Originations - Dallas

Additional Posting Location(s):


Alternate Requisition:

No